A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

We use the following types of cookies:

  • Analytical/performance They allow us to recognise and count the number of visitors to our website and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
    We use a suite of applications provided by Google (who are based outside the EU) including Google Analytics, Google Optimise, Google AdWords and Google Tag Manager and Bing which use cookies to collect Technical and Usage Data about your visit to our website.

  • Functionality These are used to recognise you when you return to our website so for example, you are not asked to consent to us using cookies each time you visit us.

  • Targeting and remarketing These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We use Facebook, LinkedIn & Twitter cookies which will allow adverts relating to our services to be displayed on any accounts you have with Facebook up to 90 days after you have visited our site. We also use Google Signals. If you have enabled personal advertising in your Google account, Google Signals will be able to prepare data models and reports on website habits which will show for example, which device you clicked on an advert from and on which device any eventual purchase took place. These data models and reports are based on random samples and are pseudonymised to ensure anonymity.

When you visit our website you will be given two options. The first option will be to ‘Allow all cookies’ which will allow all of the cookies listed above to apply.

The second option will be to ‘Allow only necessary cookies‘. This will load the analytical/ performance cookies and functionality cookies but not the targeting and remarketing cookies.

If you do not make a selection the first option ‘Allow only necessary cookies’ will be enabled.

You can also block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. Further, Google has developed a browser add-on to allow users to opt-out of Google Analytics across all websites and Facebook allows you to change you behavioural ads preference. Please note that if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

Alternatively, you can opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page or control the use of device identifiers by using your device’s settings.

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.